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Coding culture : Bangalore's software industry / film by Gautam Sonti in collaboration with Carol Upadhya.
Contributor(s): Sonti, Gautam [direction,, editing.] | Upadhya, Carol [narration.] | National Institute of Advanced Studies (Bangalore, India).Material type: Visual materialPublisher: New Delhi : Under Construction an initiative of Magic Lantern Foundation, 2006Description: 1 (DVD) (ca. 92 min.) : sd., col. ; 4 3/4 in.Subject(s): Computer programmers -- India -- Bangalore -- Attitudes | Computer software industry -- Employees -- India -- Bangalore | Information technology -- Management -- Social aspects -- India -- BangaloreGenre/Form: Nonfiction films.DDC classification:
|Item type||Current location||Call number||Vol info||Status||Date due||Barcode|
|DVD||Indian Institute for Human Settlements, Bangalore||A00184 (Browse shelf)||C16||Available||A00184|
|DVD||Indian Institute for Human Settlements, Bangalore||A00018 (Browse shelf)||C18||Available||A00018|
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Copyright notice on film: NIAS
The "M" way : time + people = money (30 min.) -- Fun@Sun: making of global workplace (32 min.) -- July boys: new global players (30 min.).
Interviewer and principal researcher Carol Upadhya ; executive producer A.R. Vasavi.
The three films explore the culture of outsourced work and the molding of a workforce for the global high-tech services industry. Each film focuses on one of the major types of software companies located in Bangalore. Fun@sun provides an inside look at Indian Engineering Centre (the subsidiary of American company Sun Microsystems), and highlights the way American-style management practices are transplanted to India. The 'M' way depicts the high-pressure, customer-centric work culture of MphasiS Limited, an Indian IT services company. July Boys was shot at July Systems, a new kind of venture capital-funded, high-end startup company in Bangalore.